Ultra-soft felt fabric with superior strength
Focus is a woven felt upholstery fabric made of 100% premium quality worsted wool. Distinguished by a unique ultra-soft and satiny touch, superior strength, and a modern colour scheme, the fabric reinvents the iconic felt texture and brings it into the future.
Ultra-soft worsted yarn
The fabric’s ultra-softness and pleasant non-prickly feel are attributable to the high-quality worsted yarn and careful production processes. We treat the wool with respect through all production stages to protect its natural softness, and do not use chemical treatments or dyes that compromise the softness of the wool fibres.
Exceptional strength & durability
With a rating of 100,000 Martindale Focus offers an exceptional strength and durability which is unique for a 100% wool fabric. The fabric gets its superior strength from the long-staple worsted wool which ensures that the fabric does not pill and remains attractive over time regardless of wear and tear.